Why Aurora’s Expansion Into the U.S. Market Really Isn’t All That Exciting

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Why Aurora's Expansion Into the U.S. Market Really Isn't All That Exciting

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In recent weeks, Aurora Cannabis stock has seen new life. It all started with the company releasing its third-quarter 2020 results on May 14, which showed 18% revenue growth from the prior period. A commitment to further improving its costs also gave investors a reason to be hopeful that profitability may not be just a pipe dream.

Then, on May 20, the cannabis producer also announced it was acquiring Reliva, a cannabidiol (CBD) brand that would allow it to penetrate the U.S. market. As exciting an opportunity as that may seem at first glance, here’s why investors shouldn’t put too much stock in it.